Mansur Gavriel is defined in many ways by its precision. Pink isn’t just any shade of pink. It’s a serene hue that effortlessly communicates the brand’s subtle sophistication, as well as its undeniable accessibility.

Since our collaboration began in 2015, we have used this rigor to create a series of welcoming, visually-cohesive environments. Much of this has taken place the brand’s Wooster Street space, which has transformed from presentation space to pop-up shop to runway through the clever use of simple materials, executed in the most meticulous of manners.

 This has brought a depth and versatility to Mansur Gavriel’s environments, allowing them to easily expand into a wider range of experiences, such as the brand’s first shop on Madison Avenue as well as point-of-sale positions Bergdorf Goodman and Opening Ceremony.